Shelly - Owner/Color Educator & Director/Master Stylist
Shelly Malizola is the founder and owner of Allure Designs in Beauty, established in 1996.

Allure has received business awards for over a decade by Salon Today, Top 200 businesses. Allure was awarded a business of the year award in 2024 by Mainstreet Libertyville. Allures Industry awards received were for team culture, customer service, employee training program, compensation and benefits as well as growth for a small business. Shelly also owns The Beauty Cloud™ offering leadership training and business development for small business owners.